Proxy servers are becoming increasingly popular in business circles. Unfortunately, the average person might only have a vague understanding of the main purpose of a proxy server. Like most people, you might associate proxy servers with accessing geo-restricted content on sites such as Netflix. The truth is that proxy servers do a lot more and are necessary for businesses that transact online.

Ideally, a proxy server is an intermediary between a computer with a personal IP address and another server on the internet. The proxy server usually has a unique IP address made public instead of your device’s IP address. Internet service providers (ISP) also use isp proxies to enhance their service offerings. That said, here are three reasons why companies invest in proxy servers.

To Enhance Online Security

Every organization today is aware of the threat posed by hackers and malicious persons online. A data breach can expose the business to all manner of threats, including monetary losses and damage to its image. Having a proxy server goes a long way in reducing the chances of a data breach by acting as an additional security layer. Therefore, if a hacker wants to target your business, they will have trouble accessing your connection.

To Enhance Anonymity

Proxy servers are best known for their ability to conceal your identity online. While this function appears to favor individuals accessing digital content online, this function is particularly useful for a business. Companies involved in research and development would benefit by having a proxy server. Any spy trying to monitor your tracks online or trying to figure out what your company is trying to do will find it impossible to achieve their goal.

To Control Employee Internet Usage

Any company with employees would want to control how they use the internet. This is especially true when using the company’s resources to access inappropriate websites or content on company networks. When an employee accesses the internet through a proxy, network administrators can monitor sites visited using the company network. Proxy servers give you an edge when it comes to monitoring internet access ad use.

Companies can use proxy servers for many more functions than those mentioned above, ranging from increased speeds to balancing traffic. It is imperative to invest in the right proxy server for the best results.

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